GENII acquires CPQ provider camos
Munich, 26 January 2023 – GSG GENII Software Group ("GENII") today announces that it has completed the acquisition of camos Software und Beratung GmbH ("camos"), a leading provider of CPQ (Configure, Price, Quote) software that enables discrete manufacturing companies to digitalise and automate the sales process for complex, configure-to-order or engineer-to-order products. Based in Stuttgart, Germany, camos has a diversified customer base including high-end and market leading global manufacturers such as Siemens, Continental, Schindler, Kone and Liebherr as well as leading players like Hörmann. In 2022, camos generated more than €16 million in sales.
camos becomes part of GENII‘s Manufacturing business unit, joining GUS (focused on process industry ERP), as well as the 2022 acquisitions Isah (a discrete manufacturing ERP provider based in Netherlands) and TimberTec (the leading sawmill/glulam ERP provider). As part of a larger Manufacturing footprint, camos can further expand into adjacent markets and leverage GENII's customer base. Furthermore, all GENII companies will integrate camos CPQ 365 as the standard CPQ module.
Simon Märkle, Managing Director at camos
"We are excited to join GENII and its strong group of companies. We have already identified significant opportunities for camos 360 in this new setup. Like GENII, camos is focused on providing the best customer propositions and we are convinced that we can further enhance this by leveraging GENII's deep vertical expertise."
About camos
camos Software und Beratung GmbH, based in Stuttgart, specialises in the digitalisation of sales processes for complex products. camos' CPQ software enables medium-sized and large enterprises to digitise and automate the sales process for products with numerous variants. It creates a competitive advantage by transforming the quotation process into a customer experience. camos offers a comprehensive portfolio of services for the implementation and customisation of camos CPQ 365. In projects aimed at digitising sales, the company supports its customers as a strategic partner. camos's standard software for quotation configuration – later known as CPQ – has been in productive use by customers since the mid-2000s. camos is now one of the leading CPQ providers, with over 250 successful projects and usage in more than 110 countries.
About GENII Software Group
GENII Software Group offers leading, industry-specific software solutions and services designed specifically to meet the needs of medium-sized businesses and public sector organisations. With its industry expertise and personal client relationships, the group acts as a trusted partner and expert advisor to its clients, supporting them in the digitalisation of their core processes. GENII is headquartered in Munich and is supported by funds advised by Bregal Unternehmerkapital and Elvaston. GENII comprises five business units focused on specific sectors: manufacturing, retail, wholesale/distribution, public administration and laboratories. Their sector expertise is primarily available to European clients, particularly in Germany, Austria and Switzerland (DACH), Scandinavia, Benelux, the UK and Italy.